Mr. Capone's noisy self-realization seminars brought frequent complaints from the neighbours

Italians must work harder than other nationals to sell themselves and their products in some markets because of inherent prejudices, many of which are not true.  Inherent in these are the confusion between the Italian emigrant community and Italians themselves.  By understanding what the existing biases are, we can mitigate their effects and even use them to our advantage.  

Here the work focuses on techniques and facts that can dispel false ideas, sometimes without even having to acknowledge their existence.